project by AVOIR
Iconic Courrèges Vinyl Jacket /photo courtesy of HNRIDYN
The Iconic Courrèges Vinyl Jacket made from Sand.
The highlight of the Courrèges Capsule Sunset Collection is the iconic Courrèges vinyl jacket, which has been reproduced in 3D by SANDHELDEN for Avoir in Paris. This revolutionary design process involved delicately projecting sand onto the jacket, creating a texture that embodies the capsule theme and adds an authentic touch. The result is a unique shape and structure that showcases Courrèges' as well as SANDHELDENs expertise and craftsmanship.
The collection draws inspiration from the aesthetics of the 70s, with an effect reminiscent of a burning sunset, combining tie-dye elements from the 70s with impressionistic artwork. It promises to be a major trend for the upcoming summer, blending Courrèges' characteristic retro-futuristic style with contemporary touches and innovative interpretations.
By exploring this artistic installation, visitors will have the opportunity to witness the harmonious fusion of tradition and modernity, as well as the seamless integration of classic craftsmanship and contemporary technologies.
Jacket, 71 cm / photo courtesy of HNRIDYN
Quartz sand (SH – C053)
AVOIR is a design practice dedicated to buildings ideas in physical form and at variable scale. Our production ranges from buildings and interiors, to installations, SET-Design, furniture, objects and visuals.
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