Charging Reimagined (Audi Nederland)

Design for an electrified Amsterdam.

We are increasingly driving electrically. This energy transition has a positive effect on the environment, but it also means the appearance of more and more charging stations in the streetscape. This means that in eight years' time, there will be a charging station every 21 metres in Amsterdam. Audi is encouraging this energy transition, but it also has design and technology very much in mind. This is certainly also true for renowned designer Sabine Marcelis. Therefore, Sabine has designed a special charging station for Amsterdam. A charging station that shows how design and new technology, a necessary commodity, can improve the city's spatial environment.​

Designer Sabine Marcelis therefore came up with a design charging station. In her design, she went back to the foundations on which Amsterdam is built, which is literally on piles. She translated the sand under den city streets into the design by using the 3D printing technique of SANDHELDEN with sand. The reflection of the glass represents the sky, and what happens there with the sun on generating solar energy. Thus, the ground and the sky come together in the charging station. Last but bot least, it also incorporates the three famous Amsterdam St Andrew's crosses.​

Principal Design: Sabine Marcelis

Client: Audi Nederland

Project participants: SOL_R&D

Photography:Rachel Ecclestone